27
Sep
#CCPA #ConsumerProtection #FirstCry #Ecommerce #DarkPatterns #UnfairTradePractices #ConsumerRights #OnlineShopping #ConsumerAwareness #DigitalIndia New Delhi: (PIB Delhi) The Central Consumer Protection Authority (CCPA) has imposed a penalty of ₹2,00,000/- on M/s Digital Age Retail Pvt. Ltd. (FirstCry) for false and misleading price representations. The order has been passed under Sections 10, 20 and 21 of the Consumer Protection Act, 2019. CCPA issued order against M/s Digital Age Retail Pvt. Ltd. (FirstCry) for publishing misleading advertisements and engaging in unfair trade practices on its e-commerce platform (www.firstcry.com). The matter arose from a consumer complaint that FirstCry displayed products with the representation “MRP inclusive of all taxes,” while at the checkout stage,…