#SonyIndia #CFexpress #ProfessionalPhotography #Videography #MemoryCards #SonyAlpha #CinemaLine #TechInnovation #ContentCreation #DigitalWorkflow
Chandigarh – Sony India today announced the launch of its next-generation CFexpress 4 Standard Type A memory cards along with the MRW-G3 card reader, further strengthening its portfolio of professional storage solutions for photographers, videographers, and creators. The new CEA-G1920T (1920 GB) and CEA-G960T (960 GB) CFexpress Type A cards deliver read speeds up to 1800 MB/s and write speeds up to 1700 MB/s, offering more than twice the performance of previous models.
Designed for Sony’s Cinema Line and Alpha mirrorless cameras, these new additions set a new benchmark in data transfer speed, durability, and storage capacity, empowering professional creators to handle demanding workflows with ease.
Designed for Creative Professionals
The latest CFexpress Type A cards are tailor-made for high-resolution imaging and cinematic video recording, ensuring smooth capture even at extremely high bitrates. With massive storage options of up to 1920 GB, creators can now record longer, uninterrupted sessions without constantly swapping cards.
Sony India emphasized that the products are not just about speed but also about durability and reliability, critical for professionals working in challenging production environments.
Key Features of the New CFexpress Type A Cards
1. Massive Capacity with CFexpress 4 Standard Compliance
The cards, available in 1920 GB (CEA-G1920T) and 960 GB (CEA-G960T) variants, comply with the latest CFexpress 4 standard, ensuring compatibility with next-generation cameras and devices. These high-capacity cards are particularly suitable for storing 8K videos, 4K high-bitrate footage, and continuous burst RAW photography.
2. High-Bitrate Video Recording Support
With a guaranteed minimum sustained write speed of 400 MB/s, the cards ensure uninterrupted recording of high-bitrate video without frame drops or corruption. This makes them ideal for creators working on professional cinema projects or documentary shoots requiring reliability under pressure.
3. Breakthrough Speeds for Workflow Efficiency
The cards provide up to 1800 MB/s read speed and 1700 MB/s write speed, drastically reducing the time required to transfer massive files into editing systems. For professional workflows, this means faster turnaround times, seamless post-production, and reduced downtime.
4. Enhanced Durability
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Bend Resistance: Withstand over 150 newton of force – ten times stronger than earlier standards.
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Impact Resistance: Survive accidental drops from heights up to 7.5 meters.
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Reinforced Resin Body: Five times stronger than earlier cards, designed to perform reliably in rugged outdoor shoots and extreme production environments.
5. Compact Design for Portability
Despite their power, the cards remain compact, aligning with the lightweight design philosophy of Sony Alpha cameras, making them travel-friendly and easy to use in dynamic shooting conditions.
MRW-G3: The New CFexpress Type A Card Reader
Alongside the new memory cards, Sony also unveiled the MRW-G3 card reader, built exclusively for CFexpress Type A cards under the new standard.
Key Features of the MRW-G3:
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High-Speed USB 40 Gbps Support: Enables quick transfer of large files such as 8K videos or RAW image sequences.
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Cross-Platform Compatibility: Works seamlessly with PCs, smartphones, and tablets, enabling flexibility for modern content creators.
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Heat-Dissipation Structure: Equipped with advanced thermal management to ensure stable performance during intensive workflows.
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Durability & Reliability: Engineered to withstand prolonged use, ensuring secure, error-free data transfer.
Empowering the Creative Ecosystem
Sony India’s launch underscores its commitment to supporting professional storytellers and content creators with cutting-edge tools. With modern cameras capturing higher resolutions, frame rates, and bitrates, storage solutions have become a critical component of creative workflows.
The combination of ultra-fast transfer speeds, superior reliability, and expanded storage capacity is expected to transform professional video production, wildlife photography, sports coverage, and cinematic filmmaking in India.
Speaking on the launch, a Sony India spokesperson highlighted:
“The new CFexpress 4 Type A memory cards and MRW-G3 reader represent a leap forward in professional content creation. By offering unmatched speed, durability, and compatibility, we are enabling creators to focus more on storytelling and less on workflow bottlenecks.”
Availability
The CEA-G1920T (1920 GB), CEA-G960T (960 GB) memory cards, and MRW-G3 card reader will be available across Sony retail outlets (Sony Center, Sony Exclusive stores), major electronic retailers, as well as online e-commerce platforms in India.
Conclusion
With this launch, Sony India has once again reaffirmed its leadership in delivering innovative storage solutions designed to meet the evolving demands of professional photographers and filmmakers. For creators who demand speed, reliability, and durability, the new CFexpress 4 Type A series promises to be a game-changer, seamlessly fitting into workflows that demand nothing less than perfection.
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#SonyIndia #CFexpress #ProfessionalPhotography #Videography #MemoryCards #SonyAlpha #CinemaLine #TechInnovation #ContentCreation #DigitalWorkflow
