#AmwayIndia #Nutrilite #SafeNutrition #TrustedByNFSU #SportsNutrition #CleanSupplements #AthleteSafety #WADACompliant #NutritionMatters #HealthAndWellness
Chandigarh: In an era where consumer concerns about the safety and authenticity of dietary supplements are rising sharply, Amway India has marked a significant milestone for its flagship brand Nutrilite. The company announced that five of its key nutrition products have received the prestigious “NFSU-NSTS Trusted” certification from the National Forensic Sciences University (NFSU) under its Nutritional Supplement Testing for Sportspersons (NSTS) program.
This recognition not only reaffirms Amway’s long-standing commitment to quality and safety but also positions Nutrilite among a select group of global brands that meet stringent anti-doping and international testing standards.
Five Nutrilite Products Certified
The certification covers five of Nutrilite’s most widely used supplements:
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Nutrilite All Plant Protein
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Nutrilite Cal Mag D Plus K2
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Nutrilite Glucosamine HCL with Boswellia
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Nutrilite Salmon Omega 3 Softgels
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Nutrilite Daily Plus
These products have been independently verified to be free of unsafe substances and are compliant with standards set by the World Anti-Doping Agency (WADA). The certification process involves rigorous batch-wise testing to ensure that athletes and consumers can use them with complete confidence.
A Step Forward in Sports Nutrition Integrity
The trusted recognition was granted by the Centre of Excellence – National Supplement Testing for Sportspersons (CoE-NSTS) at NFSU, Gujarat. This state-of-the-art facility was established through a tri-partite collaboration between the Ministry of Home Affairs, the Food Safety and Standards Authority of India (FSSAI), and the Ministry of Youth Affairs and Sports.
The CoE-NSTS is dedicated to conducting advanced scientific analysis of dietary supplements, particularly those marketed to athletes. Its testing framework is benchmarked against WADA guidelines, ensuring that certified products are completely free from substances that could result in inadvertent doping violations. Once certified, products are listed on the official NFSU portal and carry the “NFSU-NSTS Trusted” mark on their packaging — a visible guarantee of safety, authenticity, and compliance.
For Amway, this means that its five Nutrilite products will now display the NFSU-NSTS logo, a move that enhances consumer trust and sets a new benchmark for transparency in the Indian nutrition industry.
Commitment to Safety and Science
Speaking about the achievement, Rajneesh Chopra, Managing Director, Amway India, highlighted the importance of third-party validation at a time when the supplement industry faces questions around quality assurance.
“At a time when conversations around the safety and authenticity of nutrition supplements are gaining momentum, this recognition helps reinforce clarity and confidence on our 90-year legacy brand Nutrilite. Our global family of more than 800 scientists, engineers and technicians work relentlessly to develop and deliver world-class products. We perform more than 5,00,000 quality tests per year, underscoring our commitment to ensuring product safety and efficacy. This recognition by NFSU is a testament to that dedication and elevates our products to new standards.”
Amway has consistently positioned Nutrilite as a science-backed nutrition brand. Its legacy dates back to 1934, making it one of the earliest companies to integrate plant-based ingredients with modern science in dietary supplements. With the NFSU Trusted certification, Nutrilite products gain a stronger foothold in a market increasingly concerned about unregulated and counterfeit products.
Building Trust Among Athletes and Consumers
India has witnessed a surge in fitness awareness, sports participation, and dietary supplement consumption in recent years. However, this rapid growth has also been accompanied by growing instances of mislabelled or contaminated supplements in the market. For professional athletes, such risks are particularly high, as even trace amounts of prohibited substances can lead to doping violations and career-threatening consequences.
By subjecting its flagship products to NFSU’s stringent testing, Amway provides a layer of assurance not only to professional athletes but also to recreational fitness enthusiasts and general consumers. The independent certification sends a strong message: Nutrilite products are safe, transparent, and globally compliant.
Industry experts believe that this step will encourage other supplement manufacturers to adopt higher standards of testing and certification, ultimately benefiting consumers and strengthening the integrity of the Indian nutrition industry.
A Benchmark for the Future
The NFSU Trusted recognition comes at a pivotal moment for India’s health and wellness sector. With the dietary supplement market projected to grow rapidly, industry leaders are under increasing pressure to differentiate between genuine, high-quality products and those that are untested or unsafe.
Amway’s decision to seek certification under the NFSU program signals its intent to lead by example. It also aligns with global trends, where independent third-party certifications are becoming essential for consumer trust and regulatory compliance.
For athletes, institutions, and everyday consumers, the NFSU-NSTS mark on Nutrilite packaging now serves as a seal of credibility — one that assures the product has passed the most rigorous scientific scrutiny available in India.
📌 Key Takeaways
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Amway India’s Nutrilite becomes one of the first major supplement brands to earn the NFSU-NSTS Trusted certification.
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Five key products have been verified as free of unsafe substances and compliant with WADA standards.
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Certification was granted by the Centre of Excellence – NSTS at NFSU, Gujarat.
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Products will now carry the NFSU Trusted logo, offering athletes and consumers greater assurance.
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The recognition highlights Amway’s commitment to safety, science, and transparency in nutrition.
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#AmwayIndia #Nutrilite #SafeNutrition #TrustedByNFSU #SportsNutrition #CleanSupplements #AthleteSafety #WADACompliant #NutritionMatters #HealthAndWellness #SupplementTesting #TransparencyInNutrition #AmwayNutrilite
