Entertainment

BMW Group introduces BMW M Drift Academy in India

BMW Group introduces BMW M Drift Academy in India

#BMWMDriftAcademy #BMWM #BMWIndia #DriftResponsibly Master the Art of Drifting with BMW M2 and BMW M4 under guidance of BMW Certified Instructors. BMW M After Hours - Groove to the beats of The Yellow Diary, Karan Kanchan and Prithvi B2B SMG. Mumbai. BMW Group India announces the launch of the BMW M Drift Academy, an exclusive performance training platform that brings the thrill of drifting to India like never before. Designed for BMW M enthusiasts, this high–adrenaline experience debuts in India on 26-27 April 2025 at Raymonds compound, JK Gram, Thane West, Thane, Maharashtra - 400606. The BMW M Drift Academy…
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Swaraj Tractors Bats for Farmers with MS Dhoni: Longstanding Customer and Brand Endorser

Swaraj Tractors Bats for Farmers with MS Dhoni: Longstanding Customer and Brand Endorser

#SwarajTractorsMS Dhoni Mohali: Swaraj Tractors, a leading brand and part of the Mahindra Group, proudly announced the continuation of its partnership with legendary cricketer and loyal customer, MS Dhoni. This continued collaboration reflects Swaraj’s commitment to empowering Indian farmers with innovative and reliable mechanization solutions. Since the original announcement in June 2023, MS Dhoni’s association has strengthened Swaraj’s connection with the farming community. His personal experience as a farmer and deep-rooted ties to agriculture make him an ideal ambassador for the brand. Dhoni’s influence has not only bolstered Swaraj’s presence but also inspired farmers across generations to embrace modern, tech-driven agricultural…
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#ShockKamSavingsZyada – Cosmo Sunshield’s new brand film delivers on electricity savings this summer

#ShockKamSavingsZyada – Cosmo Sunshield’s new brand film delivers on electricity savings this summer

#ShockKamSavingsZyada Chandigarh: Cosmo Sunshield, the premium window film vertical of Cosmo First Ltd., has unveiled their new brand film - #ShockKamSavingsZyada. With the upcoming summer season, electricity bills are all set to rise, and Cosmo Sunshield’s new film provides the hack to overcome this and save some money. During summer, excess heat leads to frequent use of AC and coolers across home and office spaces. Cosmo Sunshield’s window films block the heat leading to reduced temperatures, thus easing the load on AC, and bring down electricity bills. With a simple plot, the film centers on a narrative scene in a…
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JSW PAINTS UNVEILS ‘RANGON KA KHEL 2.0’ – CELEBRATING THE VIBRANT SPIRIT OF IPL

JSW PAINTS UNVEILS ‘RANGON KA KHEL 2.0’ – CELEBRATING THE VIBRANT SPIRIT OF IPL

#JSWPAINTSRANGONKAKHEL2.0 FEATURING SUNIL GAVASKAR AND MITHALI RAJ AND Chandigarh: JSW Paints, India’s leading environment-friendly paints company and part of the US$ 24 billion JSW Group, is set to launch a new campaign for IPL 2025 - Rangon Ka Khel 2.0. Building on the success of the previous campaign, the new edition elevates the cinematic and celebratory experience with a blend of colour, community spirit and iconic faces. Conceptualised by TBWA\India, the anthem embodies the vibrant spirit of cricket. The film begins on a familiar note, with a gully cricket match among a group of children. The match takes an exciting…
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Two Years of Tira: India’s Beauty Playground Gets Bigger, Bolder, and More Beautiful

Two Years of Tira: India’s Beauty Playground Gets Bigger, Bolder, and More Beautiful

#TiraBeautyPlayground  ~ From designer collectibles and celebratory sales to cult launches and luxe experiences, Tira marks its second year by setting new benchmarks in beauty ~ Mumbai: Tira, the omnichannel beauty destination from Reliance Retail, celebrates two remarkable years of redefining beauty experiences in India. Since its launch, Tira has steadily built a universe where innovation, inclusivity, and indulgence come together – both online and offline. To mark this milestone, Tira is hosting the ‘Tira Turns Two’ Sale – offering up to 50% off and exciting deals across a wide selection of brands. Whether you're restocking skincare staples or trying…
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Campa ropes in Ram Charan as Brand Ambassador

Campa ropes in Ram Charan as Brand Ambassador

#CampaRamCharan Announces new marketing campaign embodying determination, resilience, and personal grit Bengaluru: Campa, the iconic beverage brand, is proud to announce popular actor and superstar Ram Charan as its new Brand Ambassador. With this partnership, the brand is launching an exciting new marketing campaign that captures the spirit of determination, resilience, and personal grit. This collaboration marks a significant milestone in Campa's journey, which began with a successful debut in March 2023 and has quickly gained momentum across key markets. Since its launch, Campa has made waves in the beverage category with its bold identity and accessible offerings, resonating deeply…
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Isha Ambani and Louise Bawden join FIVB Board of Administration

Isha Ambani and Louise Bawden join FIVB Board of Administration

#IshaAmbaniLouiseBawdenFIVB Fresh perspectives and diverse expertise set to strengthen FIVB’s efforts to empower the Global Volleyball Movement Chandigarh: The International Volleyball Federation (FIVB) is proud to announce the appointment of Isha Ambani and Louise Bawden to its Board of Administration for the 2024-2028 Olympic cycle, bringing fresh perspectives, business acumen, and athlete representation to the organisation’s highest levels. Both Ambani and Bawden have been appointed under FIVB Constitution Article 2.4.1.5, which allows the FIVB President to select up to four additional board members across distinct categories. This ensures a breadth of perspectives and deepens the Board’s diversity and inclusivity. Isha…
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Mercedes-Benz India clocks its best-ever fiscal with 18,928 cars retailed in FY 24-25

Mercedes-Benz India clocks its best-ever fiscal with 18,928 cars retailed in FY 24-25

Q1 2025 sales at 4775 units: Strong demand continues for Mercedes-Benz’s Top-End Luxury and BEV portfolio Chandigarh: India’s most desirable luxury car maker Mercedes-Benz today announced its best-ever fiscal sales with 18,928 new Mercedes-Benz retailed. The company also retailed 4,775 new Mercedes-Benz in the January to March 2025 period. Mercedes-Benz sales was primarily driven by new product launches, qualitative network upgradation and elevating customer experiences. Mercedes-Benz India’s ‘Desire to Exceed’ market strategy reflected in growing customer loyalty and increasing desirability of the brand in the Indian market. Strong performance of the Core and Top-End Luxury segment remained the highlight of…
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BHIM Positions Itself as ‘Bharat Ka Apna Payments App’ with New Campaign ‘Paison Ki Kadar’

BHIM Positions Itself as ‘Bharat Ka Apna Payments App’ with New Campaign ‘Paison Ki Kadar’

·         Conceptualised by Tilt Brand Solutions, the campaign features five brand films in 9 languages Chandigarh: BHIM, India’s homegrown payment app developed by NPCI BHIM Services Limited (NBSL), a wholly owned subsidiary of the National Payments Corporation of India (NPCI), has launched a new brand campaign to position itself as ‘Bharat Ka Apna Payments App’. The campaign titled ‘Paison Ki Kadar’, celebrates how India’s relationship with money is built on trust and familiarity, even as payment methods evolve. With this, BHIM reinforces its role as a modern and inclusive payments app, designed to serve the everyday payments needs of people…
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